Christian Grey may lure millions of moviegoers into theaters on Valentine’s Day, but not everyone’s a fan of the fictional billionaire and the story he’s helping to tell.
Several advocacy groups across North America have thrown their weight behind #50DollarsNot50Shades — a grassroots effort dissuading consumers from buying tickets for the film, “50 Shades of Grey,” and encouraging them to donate to a domestic violence shelter or agency instead, according to the campaign’s Facebook page.
Among the campaign’s sponsors are the National Center on Sexual Exploitation, London Abused Women’s Center and Stop Porn Culture. Jen from London Abused Women’s Center and Jill from Stop Porn Culture — who were identified by their first names only — told The Washington Times they were “thrilled with the amazing response” to the campaign, which had garnered support from about 1,200 followers on social media in six days.
“People are really upset about this movie and its potential for glamorizing stalking and abusive behavior,” Jen and Jill said in an email to the outlet. “So they’re happy to have the chance to do something positive to help offset the damage.”
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According to the Centers for Disease Control and Prevention (CDC), more than 38 million women in the U.S. have experienced physical intimate partner abuse in their lifetimes. Since 2003, about 18,000 women have been killed by men in domestic violence disputes.
According to the Violence Policy Center, American women are far more likely than men to be victims of domestic violence.
“One thing we’ve learned from running the #50DollarsNot50Shades campaign is simply how many hundreds upon hundreds of domestic violence agencies there really are worldwide,” the campaign said in a Facebook post. “In the U.S., there seems to be one in every single county. Does that tell you anything about the scope of the problem?”
