People hate the new Keurig … and its stock

Related: This $3,300 refrigerator has a Keurig built in

Keurig also announced plans last year to start selling a machine that will make cold beverages, similar to what SodaStream (SODA) does.

Coca-Cola (KO) is partnering with Keurig on the cold beverage maker and also agreed to buy 10% of the company early last year. Coke increased its stake a few months later. That’s led to speculation that Coke may eventually acquire all of Keurig.

Maybe it can take notes from its big shareholder.

Coke knows a thing or two about releasing something “new” only to find that everyone would prefer a “classic.”

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