Super Bowl advertisers ‘are on trial’

Companies facing negative reviews on Sunday nightbut still lots of chatter about their adsincluded Nationwide Insurance, T-Mobile and GoDaddy.

Nationwide’s ad showed a boy speaking about the life he would have lived, had he not been killed in an accident.

“I’ll never learn how to ride a bike. Or get cooties!” the character said.

“That Nationwide ad just knocked me off my chair,” CNNMoney’s Frank Pallotta tweeted.

As criticism mounted on Sunday night, Nationwide felt compelled to issue a statement: “The sole purpose of this message was to start a conversation, not sell insurance.”

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