On Monday, MTV will air twelve hours of programming in black and white — and no, this is no accidental glitch.
The television network will kick off a momentous campaign, identified as #TheTalk, to honor Dr. King’s legacy by using their massive platform to address — and help resolve — racial issues in America.
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“We hope it will be a stark and eye-opening moment to understand on one level how far we’ve come, but also to hear from national figures how much things have not changed and how far we need to go,” Friedman said. “I think the audience will be surprised.”
Here is an exclusive video of Rep. John Lewis and his powerful reflections as part of MTV’s campaign:
