On Tuesday, the company delivered on two of those promises, adding the ability to send a private message to a group as well as adding a video recorder that allows users to shoot, edit and post video directly from Twitter’s mobile apps. (Last week, the company fulfilled another promise, adding a feature for iOS users called Recap that shows top tweets that you missed since your last login.)
While hardly groundbreaking, the video and messaging features finally bring Twitter on par with Facebook, its much larger rival, which has offered group messaging and integrated video for some time. Perhaps more important for Twitter’s investors, the improvements show that the company, which was notorious for the creeping pace of its product improvements, is picking up the tempo under the new leadership installed by Dick Costolo, its chief executive, in a series of management shake-ups last year.
The group messaging service allows Twitter users to send a private message to up to 20 people, either predefined as a group or created on the fly. While any kind of message can be sent — and probably will — the feature is geared toward sharing and discussing a tweet. To keep down spam, you will initially be able to send a message only to people you are already connected with on the service. But other people in the group can add their contacts, allowing a larger conversation to occur.
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In an effort to catch up to rival services like Facebook, Twitter will now allow people to shoot, edit and post video directly from its mobile apps. Also, private messages on the service can now be sent to as many as 20 people.Read more…
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