NEW YORK — The lobby of the Ace Hotel was bustling on a recent Monday afternoon. Twenty- and 30-somethings in scarves, chunky sweaters and jeans typed at laptops and huddled around French-press coffeepots at communal tables.
Not the typical hangout of a corporate executive. But then Kat Cole — the former Hooters waitress who in 2011 became president of Cinnabon, Inc. — is not the typical corporate executive. And that may be the key to her success.
In blue jeans, boots and a black top, Cole, 36, blended so well into the Ace Hotel’s hipster hive that she was difficult to spot. She was in New York promoting Cinnabon’s starring role in the pilot of AMC’s eagerly anticipated “Breaking Bad” spinoff, “Better Call Saul.”
Cinnabon gave away mini-bons Monday in honor of the brand’s appearance on the show.
A week earlier, after four years running Cinnabon, Cole had been given a bigger job, overseeing licensing, manufacturing and e-commerce at Focus Brands — the company that owns Cinnabon and other chains.
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As her career advanced, more and more people began asking Cole to speak about her history, which included watching her mother feed her and her siblings on just $10 a week for three years after she divorced Cole’s father who was an alcoholic at the time. A year or so ago, Cole, wary of overexposure, briefly considered taking a break from talking to the media. Then a mentor criticized her for not using her platform to inspire others. That mentor died just weeks after giving Cole that piece of advice.
Other executives may want to embrace aspects of their past that don’t fit the CEO stereotype, Cole said. She suggested that her story may not actually be that unique.
“A lot of executives were waitresses and bartenders and hostesses, but they don’t connect those things” to the success they’re having now, said Cole.
Raising her hand slightly above her head, she added, “It’s like they have to stay so up here.”
