These days, though, it’s becoming more and more legitimate.
Studio City, a casino resort in Macau owned by Melco Crown, has dropped a reported $70 million on a short film which is the centerpiece of a new ad campaign, bringing together some of the brightest stars in Hollywood’s firmament, and placing them under the watchful eye of Academy Award-winning director Martin Scorsese.
In a teaser for “The Audition” (yes, this ad is so ambitious it has a title, and a preview), Scorsese stalwarts Robert De Niro and Leonardo DiCaprio bump into each other in Studio City’s lobby. Both are preparing for the titular audition by practicing lines — for the same part, it transpires. The trailer plays out like any theatrical release preview, with a tantalizing glimpse of Brad Pitt rounding out the triumvirate.
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Paul Newman/Maxwell House
And finally, a classic. He may have had 10 Oscar nominations, but that didn’t stop Paul Newman from lending his acting talents to coffee brand Maxwell House for this Japanese ad in 1980. Newman has no lines, but his hand gestures say it all.
