The Keurig coffee brewing system’s newest iteration, called Keurig 2.0, is discriminative. It only enables “authorized K-Cups” to function with the machine. As a result, some brands’ coffee pods will not be accepted into the elite product — not to mention, the machine won’t even work with older versions of K-Cups. In order to work, each K-Cup must have a special ink on its lid, which is recognized and received by Keurig 2.0 (the older versions didn’t have this).
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