Move Over, Barbie: In Nigeria, Kids Embrace Dolls That Represent Them

Barbies or Queens of Africa? In Nigeria, toy giant Mattel has been outsold by a brilliant idea.

It all began in 2007, when entrepreneur Taofick Okoya went in search of a black doll for his niece. Despite Nigeria being the country with the highest number of black children in the world, he couldn’t find one.

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This piece was originally published on HuffPost Brazil and was translated into English.

The Huffington Post