In July, Loverly started digging into this data for trends and discovered that crop tops were trending. That was reinforced during October’s Bridal Fashion Week, where Khalil said “a lot” of designers had collections with one or more items that were crop tops.
But these designer duds are sold at couture prices.
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While the startup isn’t profitable yet, if all goes well, Khalil expects they’ll break into the black this year.
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