“Preventable ads are the #1 cause of death among our multi-year ad contracts. #MakeSafeHappen,” tweeted Sean Davis, chief operating officer at Media Trackers.
Related: Super Bowl advertisers ‘are on trial’
People on social media were much kinder to the other 24 brands that decided to include hashtags in their ads.
Toyota: #OneBoldChoice
BMW: #HelloFuture
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Related: These Super Bowl ads made this Dad cry
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