Prediction: 115.5 million
“One of the few givens of a Super Bowl broadcast is that the game will set a new broadcast record. This year’s game features the two best teams in football… and the turbo fuel of a pregame controversy (Deflate-gate) that has crossed over into popular culture.
The bottom line: If the game is close heading into the fourth quarter, the viewership number is going to be a monster.”
James Andrew Miller, co-author of “Those Guys Have All the Fun: Inside the World of ESPN”
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