Another new record for Super Bowl streaming
An NBC Sports spokesman said the average streaming viewership number is not yet available. Even with a peak of 1.3 million simultaneous viewers, the online streams account for barely 1/100th…
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Half of Super Bowl ads had hashtags
“Preventable ads are the #1 cause of death among our multi-year ad contracts. #MakeSafeHappen,” tweeted Sean Davis, chief operating officer at Media Trackers. Related: Super Bowl advertisers ‘are on trial’…
Nationwide ad meant to be jarring
And Jauchius told his colleagues that the dead child ad “balances that edge of being interventionist to get attention, but it’s approachable enough not to turn people off at the…
Las Vegas casinos are losing big in Macau
But China isn’t a winning bet right now. An anti-corruption campaign by the Chinese government, travel restrictions and a smoking ban on casino floors are keeping gamblers with deep pockets…
Even millionaires struggle with depression
“You’re saying, well gee, I’m the CEO or I’m the Goldman Sachs partner or partner at McKinsey or whatever the high status thing is, and I’m supposed to have my…
Scott Lindsay brings historic steam engines back to life
“The 611 is arguably the most modern steam locomotive in existence in the U.S. today,” said Lindsay. “It truly represents state of the art steam locomotive technology.” Related: Rebirth of…
How an oil boom brought diversity to North Dakota
He said he often sees other Africans around town. Sometimes they stop him and ask for advice on how to get a job. “A lot of them are farm people,…
Los Angeles director wins $1 million in Super Bowl Doritos ad contest
Nearly 4,900 contestants participated in this year’s Doritos contest, submitting 30-second Super Bowl spots to vie for the $1 million grand prize. Related: Doritos contestant wins $25,000 from spot with…
Pint of hypocrisy? Bud makes fun of craft beer in Super Bowl ad
At the time, former Anheuser-Busch president David Peacock said that the company was “very committed to expanding in the high end beer segment, and this deal expands our portfolio of…
Union oil workers go on strike
The National Oil Bargaining talks, first held 50 years ago, sets a contract that covers workers at at least 65 refineries around the U.S. The USW said its key demands…
Super Bowl ads: The year of the Dad
It’s amazing that it took this long for marketers to realize that ads that tug at the heartstrings of emotionally engaged fathers can be as effective (if not more so)…
The shotgun silencer: Not really silent
The noise generated by the shotgun when fired was 155 decibels, as measured by SilencerCo. The American-Speech-Language-Hearing Association rates that level as “painful” and compares it to “fireworks at three…
The tale of the missing Super Bowl I tape
The Paley Center for Media, a cultural organization, restored the recordingoriginally on two-inch quadruplex tapesbut “we keep it locked up in a vault,” said Ron Simon, Paley’s curator. Simon has…
More than 3,300 crash claims filed against GM as window closes
Related: Driver of recalled GM car cleared in boyfriend’s death Some alleged victims of the ignition switch flaw have taken GM and parts supplier Delphi Automotive to court. But their…
What Super Bowl? The Ad Bowl has already begun
The game will feature 15 first-time Super Bowl advertisers. “If you would have told me 10 years ago that Chevy wouldn’t be in the Super Bowl, but that Wix.com or…
Anheuser-Busch is a ‘Super’ stock
Doritos will once again be running an ad created by consumersnot Madison Avenue ad agenciesthat was voted as the best of a bunch of entries by fans in an online…
Here’s how your desk should be organized
It’s also best to group like items together. “All your office supplies should be kept together, not split up in multiple drawers,” said Andrew Mellen, a professional organizer. More Tips:…
NFL gets billions in subsidies from U.S. taxpayers
Taxpayers paid for most of the University of Phoenix Stadium, which opened in 2006 and is home to this Sunday’s Super Bowlto the tune of about $300 million. Teams even…
ESPN selling Cricket World Cup on the web
The cable providers will set their own prices for the cricket package. The most noteworthy part of ESPN’s plan is the “digital subscription service,” as the network dubbed it Friday….
Seahawks v. Patriots: How do the fans measure up?
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Chevron slashes spending as oil prices crash
Related: Oil giant Shell cuts spending by $15 billion Still, the results were better than expected as strength in Chevron’s refining business helped offset lower oil prices. Investors weren’t sure…
US economy misses its mark at end of 2014
Economists predict the U.S. economy will grow faster in 2015, but the new year has already brought its challenges. Some are starting to warn that the hiccups could turn into…
Is this tech firm the Super Bowl’s next GoDaddy?
Related: Victoria’s Secret supermodels in Super Bowl gear Wix is hoping to take a play from Apple’s book — and make a name for its brand with the 100 million…
Who actually benefits from Obama’s ‘Middle Class Economics’
A different picture emerges when one looks at just the individual income tax provisions. These include a credit for working couples and expanding the child care tax credit. That’s why…
Taxing the rich: The record under Obama
Related: How Obama would close the ‘trust fund loophole’ That’s largely due to the following tax hikes that were part of the Affordable Care Act and the bipartisan fiscal cliff…
January was a terrible month for stocks
The one exception was 2008, but that was the year of the financial crisis. “In an effort to note something positive we can say that while the index is down…
Is $4.5 million for a Super Bowl ad worth it?
Related: Check out a preview of some of this year’s Super Bowl ads Oreo actually had a Super Bowl ad that ran on TV that year. But good luck trying…
Will the Super Bowl get record ratings?
Prediction: 115.5 million “One of the few givens of a Super Bowl broadcast is that the game will set a new broadcast record. This year’s game features the two best…
Uber sued in U.S. over alleged India rape
The lawsuit seeks unspecified damages on behalf of the plaintiff, and the addition of safety measures including tamper-proof cameras and GPS tracking systems in Uber cars. The victim, who remains…
U.S. cracks down on shady ‘0%’ loan companies
“This type of loan is risky for consumers because if they fail to pay, they could lose their caran asset many of them can’t live without,” said Jessica Rich, director…